I’m a graphic designer with a double degree in visual communications and business. Before that, I spent nearly a decade in tourism and hospitality, including years as a dive instructor on the Great Barrier Reef. It taught me to stay calm under pressure and to communicate across cultures.

Many small businesses build their first brand themselves, because they have to. I see that as a starting point, not a problem. My role is to listen first, then refine, polish and extend what’s already there, so the brand keeps up with the business. Every project starts with research, so the look follows the people it’s for, whether that’s a playful dive shop or a calm reception wall.

My goal is to build a practice that makes good design accessible to the ones doing the work. Away from the desk, I’m usually underwater, at the gym, with my friends or beachcombing for whatever the last typhoon washed up. I speak English and Japanese, get by in German, and have worked in three countries and travelled to 23.